How to Run Facebook Ads to Grow Your Animal Consulting Business

How to Run Facebook Ads to Grow Your Animal Consulting Business

Facebook ads have become very popular in the animal training industry. Many animal professionals are on Facebook quite frequently, so it is natural to jump into Facebook ads without hesitation. However, without a clear plan outlined, it can quickly drain your...
Virtual Consultations – Why, If, and How

Virtual Consultations – Why, If, and How

For eight years, I worked remotely from a home office for organizations that were in different time zones. Perhaps that is why virtual consultations came so naturally to me. However, if you are not used to spending 30 to 40 hours a week online, the concept may be...
Ask the Ethics Committee

Ask the Ethics Committee

Conflicting interests in dog playgroups Dear Ethics Committee, At a recent dog trainer conference, I saw a video of canine socialization within a shelter context that I found troubling. A number of dogs were potentially traumatized for the sake of helping one problem...